INTRODUCING MoxyCard®
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Canada Dry & JDRF
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Among our clients, OptiCom is known for “out-of-box thinking” and “results driven” campaigns. Who said what…
About Peter…
Peter Osicka Biography.
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OUR WORK > Non-Profit
PROGRAM: STAY TRIM & WIN
FOCUS: Drive awareness for Diet Canada Dry Ginger Ale support of JDRF and Walk to Cure Diabetes events.
HOW: Cause Related Marketing initiative with participation of Beverley Mahood, the JDRF celebrity spokesperson. Supported by retail trade, CMT & web media campaign, retail POS and sampling at Walk events across Canada.
